Caleb Hall
Metairie
Summary
Results-driven media and marketing professional with a proven track record of leading high-impact campaigns for businesses, political candidates, and non-profits. Skilled in content creation, graphic design, photography, videography, and social media strategy to effectively engage online audiences. Demonstrated ability to elevate brand presence through creative storytelling, professional media production, and data-driven marketing strategies.
Overview
4
4
years of professional experience
Work History
Social Media Manager
Sterling Financial Services
01.2023 - Current
- Created and published weekly social media content promoting open houses and real estate listings.
- Designed and distributed a weekly email newsletter.
- Increased brand visibility and lead engagement through targeted social campaigns.
- Wrote engaging and successful press releases to control information and public opinion.
- Identified metrics to measure and evaluate effectiveness of public relations campaigns and initiatives.
Owner | Photographer | Graphic Designer | Videographer
MaveriQ Media Group
01.2021 - Current
- Founded and operate a full-service media and marketing agency serving small businesses, political campaigns, and individuals.
- Developed high-quality branding content including photography, video, and graphic design.
- Executed paid social ad campaigns across Facebook, Instagram, and YouTube.
- Monitored analytics and optimized content to grow audience engagement and relevance.
- Established and adhered to detailed production schedules for multiple projects simultaneously.
- Managed day-to-day business operations.
- Consulted with clients to assess needs and propose optimal solutions.
Field Representative
Turning Point USA
01.2023 - 04.2025
- Represented TPUSA across a wide student territory, building outreach and engagement.
- Coordinated events and worked alongside high-profile influencers and guest speakers.
- Engaged with students from diverse backgrounds and ideologies to encourage civic involvement.
- Offered hands-on assistance to students, assessing needs.
Media & Marketing Coordinator
Heidi St. John for Congress
05.2022 - 08.2022
- Managed all campaign and personal social media platforms, reaching an audience of nearly 1 million.
- Designed campaign graphics for events, signage, digital outreach, and email marketing.
- Oversaw all video and photography used in digital ads and TV commercials.
- Managed and updated campaign Shopify store.
- Answered general marketing department inquiries by email, phone, and mail.
- Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, and Instagram.
Education
Master of Science - Digital Marketing
Western Governors University
06.2025
Bachelor of Business Administration - Marketing Focus
Northwest University
06.2022
Skills
- Skilled in Adobe Creative Suite applications
- Proficient in DSLR camera operation
- Social media management
- Insightful reporting on analytics trends
- Branding support
- Timeline preparation
- Digital media
- Content development
- Effective organization
- Influencer collaboration
- Advertising
- Campaign management
Accomplishments
- Began and started my own business in College.
- Managed over a million social media followers
- Helped create and run AD campagn that was featured on national TV.
Timeline
Social Media Manager
Sterling Financial Services
01.2023 - Current
Field Representative
Turning Point USA
01.2023 - 04.2025
Media & Marketing Coordinator
Heidi St. John for Congress
05.2022 - 08.2022
Owner | Photographer | Graphic Designer | Videographer
MaveriQ Media Group
01.2021 - Current
Master of Science - Digital Marketing
Western Governors University
Bachelor of Business Administration - Marketing Focus
Northwest University
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