CAROLINE HEARD
Baton Rouge
Summary
Professional UGC Creator and Advanced Social Media Strategist with background in content creation and strong portfolio of engaging multimedia projects. Demonstrated success in developing innovative campaigns that align with brand objectives and resonate with target audiences. Proven ability to leverage storytelling and design skills to create compelling content.
Overview
6
6
years of professional experience
Work History
UGC Creator
Freelance
08.2020 - Current
- Developed engaging multimedia content for diverse platforms to enhance audience reach.
- Collaborated with clients to define project objectives and deliver tailored creative solutions.
- Utilized social media analytics tools to assess engagement and optimize content strategies.
- Conducted market research to identify trends and inform content development decisions.
- Crafted dynamic content marketing pieces for broad client base to drive consumer awareness of brands.
- Identified target audiences to analyze characteristics, behavior, and media habits.
- Worked with brands such as Lemon8, Hello Molly, Mindgrasp, StudySupps, TLDL, Perch, Celsius, YapperAI, and so many more.
Sales Associate
Altar'd State
09.2024 - 02.2025
- Received recognition for Top Sales for three consecutive months by means of effective customer service
- Cultivated relationships with customers and fellow employees leading to a productive and thriving workspace
- Exceeded monthly sales requirements with affective communication, sales results, and organization skills
Warehouse Associate
Queen of Sparkles
08.2023 - 05.2024
- Ensured production and shipments carried out met company standards
- Managed inventory by organized, routine stock counts
- Skilled in pulling, packing, and shipping orders with a focus on accuracy and meeting deadlines.
K-8th Tutor
02.2020 - 01.2021
- Provided personalized tutoring for students in subjects including math, reading, writing, and science, helping them improve academically and build confidence.
- Communicated regularly with parents or guardians about student progress, setting goals, and offering recommendations for additional support.
Education
Bachelor of Arts - Sociology (Pre-Law)
Louisiana State University
12-2026
High School Diploma - undefined
The Dunham School and Studyville Microschool
05.2024
Skills
- Short-Form Content Creation
- Instagram Reels, Facebook, Youtube Shorts, Meta Ads, Tiktok
- Proficient in Canva
- Proficient in Capcut
Timeline
Sales Associate
Altar'd State
09.2024 - 02.2025
Warehouse Associate
Queen of Sparkles
08.2023 - 05.2024
UGC Creator
Freelance
08.2020 - Current
K-8th Tutor
02.2020 - 01.2021
High School Diploma - undefined
The Dunham School and Studyville Microschool
Bachelor of Arts - Sociology (Pre-Law)
Louisiana State University
Additional Information - Campus Involvement
- Women In Law at LSU
- Phi Mu
- The LSAT Collective
- The Pre-Law Society
- Kappa Alpha Pi Pre-Law Fraternity
- LSU Student Government
- Phi Sigma Theta National Honors Society
- LSU College of Humanities and Social Sciences