KRISTIAN LUSS
Alexandria,LA
Summary
Strategic communications and higher education professional with 15+ years of leadership experience in marketing, program development, student engagement, and community partnership coordination. Advanced proficiency in Canva, creating branding kits, coursework materials, event programs, award certificates, and social media campaigns that strengthen organizational visibility and engagement. Proven ability to manage high-visibility events and execute brand-aligned messaging in fast-paced environments. Entrepreneur with strong background in launching and scaling successful ventures. Skilled in strategic planning, business development, and financial management. Known for fostering team collaboration and consistently achieving high-impact results. Adept at adapting to changing market conditions and driving innovation.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Branding & Event Operations Manager
Coffey Athletics
Baton Rouge, LA
01.2026 - Current
- Develop and execute brand strategy and digital marketing campaigns.
- Manage social media platforms and create branded content.
- Design promotional materials and event branding assets using Canva.
- Coordinate youth camps and community appearances.
Owner/Operator
Luss Healthcare Consulting
Alexandria,LA
01.2025 - Current
- Lead recruitment marketing, enrollment outreach, and workforce training promotion initiatives.
- Develop branding kits, digital campaigns, flyers, and certification materials using Canva.
- Build partnerships with healthcare facilities and workforce agencies.
- Coordinate public-facing BLS and workforce certification events.
PCT Program Instructor
Central Louisiana Technical Community College
Alexandria
01.2021 - 01.2025
- Developed program communications and student engagement initiatives.
- Created branded coursework materials, event programs, and award certificates using Canva.
- Achieved 100% first-time EKG Certification pass rate.
- Conceptualized and executed the first Patient Care Technician Graduate Pinning Ceremony.
- Organized Veterans Recognition Program with donor engagement.
Education
Bachelor of Business Administration - Marketing Concentration
Northwestern State University
Natchitoches, LA05.2028
Associate of Applied Science -
Central Louisiana Technical Community College
Alexandria, LA05.2026
Practical Nursing Diploma -
Central Louisiana Technical Community College
Jena, LA05.2010
Skills
- Communications Strategy Social Media Management Brand Development
- Content Creation & Messaging Event Planning & Promotion
- Stakeholder Engagement Community & Employer Partnerships
- Recruitment Marketing Presentation Development Public Speaking
- Canva (Advanced – Branding Kits, Event Programs, Social Media Campaigns & Promotional Design)
- Microsoft Office Suite Digital Campaign Coordination
Affiliations
- Certified Non-Attorney Parent Advocate
- Founder & Former President-Elect (2 Years) – Brame Middle School Parent Teacher Club
- Advisor & Program Lead – Jonesville Juniorettes (Sponsored Program – Jonesville, LA)
- Active Member, Former Membership Development Chair & Community Impact Committee Member – Junior League of Alexandria
- Member – Events Planning Team, Christian Worship Center
- Member – Young Professionals Group of CenLa | Former Member – Jonesville Junior Guild
Certification
- Licensed Practical Nurse – Louisiana (Active)
- Accredited American Heart Association BLS Provider/Instructor
- Certified Safe Sitter Instructor
- Certified in OSHA-Regulated Bloodborne Pathogens | Certified in Infection Control
- Train-the-Trainer Certification (CNA Instruction)
Timeline
Branding & Event Operations Manager
Coffey Athletics
01.2026 - Current
Owner/Operator
Luss Healthcare Consulting
01.2025 - Current
PCT Program Instructor
Central Louisiana Technical Community College
01.2021 - 01.2025
Bachelor of Business Administration - Marketing Concentration
Northwestern State University
Associate of Applied Science -
Central Louisiana Technical Community College
Practical Nursing Diploma -
Central Louisiana Technical Community College