Creative leader and media expert specializing in visual storytelling to enhance brand influence and engagement. Over ten years of experience in developing compelling narratives and guiding creative teams to create impactful video content. Proven ability to utilize media strategically, establishing brands as industry leaders and fostering connections with diverse audiences.
Crafted and directed distinctive brand stories and commercials for clients across tri-state region including Louisiana, Texas, and Arkansas resulting in over 100 unique multi-channel creative assets.
Designed comprehensive visual storytelling strategies for small businesses and municipal entities, increasing audience engagement and brand recall.
Developed persuasive cultural narratives to unify Under Armour, Nike, Finishline, and Eastbay brands with targeted demographics and expand audience by 90% within three years (500k-950k subscribers) via creation of varied content on three distinct branded platforms.