Vieta Collins
New Orleans
Summary
Digital content specialist with strong expertise in social media strategy and content creation. Demonstrated success in enhancing brand visibility and engagement through innovative campaigns and data-driven insights. Experienced in organizing community events and engaging with children.
Overview
11
11
years of professional experience
Work History
Digital Content & Account Specialist
Bent Media
New Orleans
09.2024 - Current
- Developed engaging social media content for various platforms.
- Managed daily social media posts and interactions with followers.
- Analyzed social media metrics to improve engagement strategies.
- Collaborated with marketing team on campaigns and promotions.
- Created and maintained a social media content calendar.
- Responded to customer inquiries through social media channels.
- Assisted in developing brand voice across all digital platforms.
- Created engaging content for multiple social media platforms, such as Twitter, Instagram, Facebook, and LinkedIn.
- Created content for website, email campaigns, social media posts, and other marketing materials.
- Developed targeted email campaigns using marketing automation tools.
- Coordinated with sales teams to align email messaging with product launches.
- Wrote blog posts, articles, newsletters, brochures.
- Developed and executed influencer marketing campaigns that increased brand awareness and drove traffic to company websites.
Marketing Volunteer
The Company (St.Bernard Community Theatre)
Chalmette
08.2014 - Current
- Developed engaging social media content for various platforms.
- Managed daily social media posts and interactions with followers.
- Contributed innovative ideas and solutions to enhance team performance and outcomes.
- Developed communication strategies to enhance brand visibility and engagement.
- Developed and maintained close working relationships with members of press.
- Provided guidance to students participating in theatre productions or musicals.
- Directed various musicals for the children's program.
Social Media Manager/Lead Photographer
Freret Napoleon
New Orleans
09.2019 - 09.2024
- Developed engaging social media content to enhance brand awareness.
- Managed daily social media interactions and responded to audience inquiries.
- Analyzed social media metrics to refine content strategy and improve engagement.
- Scheduled and published posts across multiple platforms for consistent messaging.
- Created visual assets using design tools for impactful social media posts.
- Assisted in organizing online events to promote community engagement and brand loyalty.
- Created engaging content for multiple social media platforms, such as Twitter, Instagram, Facebook, and LinkedIn.
- Managed the daily operations of all assigned social media accounts.
- Captured high-quality images for various clients and events.
- Edited photos using Adobe Creative Suite for final delivery.
- Managed photo shoots, coordinating with clients and models.
- Developed creative concepts for marketing campaigns and promotions.
- Conducted client consultations to understand specific photography needs.
- Photographed special events, parties, and portraits.
- Edit photos using Adobe Photoshop and other software applications.
Education
Bachelor of Arts - Theatre/Film/Comunications
University of New Orleans
New Orleans, LA05-2019
Skills
- Social media strategy
- Content creation
- Marketing automation
- Data analysis
- Influencer marketing
- Customer relationship management
- Brand development
- Digital marketing
- Effective communication
- Attention to detail
- Professional photography
Affiliations
- Directing
- Singing
- Dancing
- Acting
Timeline
Digital Content & Account Specialist
Bent Media
09.2024 - Current
Social Media Manager/Lead Photographer
Freret Napoleon
09.2019 - 09.2024
Marketing Volunteer
The Company (St.Bernard Community Theatre)
08.2014 - Current
Bachelor of Arts - Theatre/Film/Comunications
University of New Orleans